FOX.INC (Head Office： Yurakucho, Chiyoda-ku, Tokyo CEO：Michinori Isohata), an authorized distributor of OtterBox, the No. 1 smartphone/tablet case brand in the U.S. (*1), launches “Commuter”, “Defender”, “Otter + Pop Symmetry”, “Symmetry Leather Folio” and “Symmetry” from 23rd October,which are impact-resistant cases for the iPhone 12 and iPhone 12 Pro models that comes with “CASEPLAY CARE”, a screen creackcompensation service.
OtterBox, a brand that boasts of the No. 1 sales volume (*1) of smartphone cases in the U.S. among many other smartphone cases, has conducted rigorous original quality tests by consolidating the technologies cultivated by OtterBox. OtterBox holds more than 300 patents related to the cases, and the company has conducted more than 24 independently defined endurance tests for 238 hours. The tests include rigorous testing for a wide range of conditions of use, from resistance to natural environments such as ultraviolet light, high temperatures and high humidity to compatibility with chemicals contained in cosmetics and hand creams, to ensure that the smartphone’s various functions such as proximity sensor, voice and communication are not affected. It has been checked.
It also meets the American military standard (MIL-STD-810G-516.6*2) for impact resistance, so there is no need to worry about dropping it unexpectedly. In addition, the Commuter, Defender, Otter + Pop Symmetry, Symmetry Leather Folio, and Symmetry for the iPhone 12 and iPhone 12 Pro models are all equipped with Japan’s unique “Screen Crack Protection” service. Service” is included in the package. Please use the glass included with the case. If the screen of your device is cracked by an impact such as an accidental drop, you will be compensated for the cost of repairing the broken screen. More than 30% of people have experienced a cracked screen (*3), and nearly half of those who have experienced a cracked screen are still using their phones with a cracked screen, and most of the reasons for using them without repairing them are the high repair costs. The “Screen Crack Compensation Service” to be released this time is an unprecedented shockproof case that can provide users with peace of mind and safety because we have absolute confidence in its shockproof performance.
※1：Based on the NPD Group’s research in the U.S. smartphone case category from January 2016 to December 2019.
※2：A test in which all surfaces and corners are dropped onto the concrete from a height of 2 meters.
※3：Based on a March 2016 survey by Rakuten Research.
■Commuter Series
The antimicrobial Commuter series is injected with a silver-based additive that continuously blocks the growth of bacteria in the case, protecting the surface of the case from common bacteria (*). The Commuter series is available in three colors: “Ballet Way”, “Bespoke Way” and “Black”.
(*) Protects the outside of the case from many common bacteria. It does not protect you and your display.
■Defender Series
The Defender series of cases is the flagship of OtterBox’s line of cases. As tough as they are rugged, the cases are multi-layered and shock and dust resistant to protect your device from the unexpected events of life, such as dropping it. The Defender series is slimmer than ever before, with high grip edges that prevent slipping and make it easy to carry, and the included belt clip holster can be used as a belt clip, stand, or holster worn on the front to protect the screen while carrying the device. We have a lineup of three colors: Berry Potion, Black and Varsity Blues.
■Otter + Pop Symmetry Series
The Otter + Pop Symmetry series is a collaboration between OtterBox and PopSockets®, featuring PopGrip™, an integrated case design that retains its slim style. The PopGrip™ case has a built-in design and is slim and stylish, while still allowing you to use it with one hand and take selfies with the other.
The Otter + Pop Symmetry series is available in five colors: Black, White Marble, Daydreamer, Clear Pop and Stardust Pop.
■Symmetry Series Leather Folio
An impact-resistant case in premium leather, the Symmetry series Leather Folio is slim, stylish and impact-resistant, while the folio cover protects the screen of the device. The Symmetry series Leather Folio is available in a limited edition of “Shadow”.
■Symmetry Series
The stylish and slim Symmetry series is available in a variety of vibrant colors. Two different materials – synthetic rubber and polycarbonate – combine in the design to protect the device from impacts, while the sloping edges protect the touchscreen in the event of a drop.(*)
The Symmetry series will be available in 6 colors: Black, Earl Grey, Cake Pop, Rock Candy, Clear and Stardust Glitter.
(*) The Symmetry series will be available in 6 colors: Black, Earl Grey, Cake Pop, Rock Candy, Clear and Stardust Glitter.
■”Caseplay Care”, a screen cracking compensation service
“CASEPLAY CARE” is the industry’s first screen cracking compensation service for impact-resistant cases. CASEPLAY CARE is a unique service available only when you purchase from an authorized dealer, which is possible only because we have absolute confidence in the shock resistance of our products. CASEPLAY CARE is available for Defender, Symmetry Leather Folio, Symmetry, Otter + Pop Symmetry and Commuterfor the iPhone 12 by registering for CASEPLAY CARE online within 30 days of purchase. We will pay for the repair of cracked screens when the device is equipped with Defender, Symmetry Leather Folio, Symmetry, Otter + Pop Symmetry and Commuter and the included protective glass. Please see the web page for more information on the terms and conditions.
▽CASEPLAY CARE：
http://care.caseplay.jp/
▼Compatible models
iPhone 12
iPhone 12 mini
iPhone 12 Pro
iPhone 12 Pro Max
■Price
Commuter：3,980 JPY（Tax excluded）
Defender：6,980 JPY（Tax excluded）
Otter + Pop Symmetry：6,280 JPY（Tax excluded）
Symmetry Leather Folio：6,480 JPY（Tax excluded）
Symmetry：4,980 JPY（Tax excluded）
■Channels
・FOX ONLINE STORE：
https://caseplay.jp/collections/iphone-12-series/otterbox
・YODOBASHI STORE：AKIHABARA, YOKOHAMA,UMEDA
・YODOBASHI.com：
https://www.yodobashi.com/
・BIGCAMERA STORE, BIGCAMERA.com：
https://www.biccamera.com/bc/main/
・OtterBox Rakuten store：
https://www.rakuten.ne.jp/gold/otterbox-official/
■Company Profile
Corporate Name FOX.INC
Co-Founder / CEO Michinori Isohata
HEAD OFFICE 10F X-PRESS Yurakucho Bldg. 2-2-1 Yurakucho,Chiyoda,Tokyo
100-0006,JPN
▽FOX.INC URL：
http://foxinc.jp
▽FOX STOER URL：
http://caseplay.jp
＜About FOX Business＞
Since the establishment, FOX has developed a wide range of procurement channels from overseas and a variety of sales channels in Japan and has been developing overseas products in the domestic market with a focus on branding and promotion for the Japanese market. FOX carefully select cases, accessories, and IoT products, mainly for smartphones and tablets, from around the world, and promote our business based on the concept of proposing products and services that add surprise and excitement to customers’ lifestyles. Based on the solid connections and know-how cultivated in the past, FOX are not only an import and sales agent, but also a platform for overseas manufacturers to enter the Japanese market, support for domestic manufacturers to expand their sales channels, and consulting services for each manufacturer’s product development in a wide range of fields from product development to service development. FOX would continue to provide consistent support and innovative solutions from the discovery of issues to their resolution from a new perspective of “designing business”.
■Contact
FOX.INC
Tel：03-3572-4094
Email：press@foxinc.jp
